Questions about Black Friday bike deals
Short answers to what people ask about the deals here: whether a discount is real, what the 30-day price is, whether to buy now or wait, which shops deliver, and how fresh the data is.
Is a Black Friday bike discount real?
Not always. A shop's "−44%" is against its RRP, and many bikes cost less than that before the campaign. Every deal here gets a reference price from before the campaign: the shop's own lowest price of the previous 30 days where the product page prints one, otherwise the price when the tracker first saw the product. The real cut is measured against that reference: "real" means at least 5% under it (a genuine new cut), "same" means within 5% of it (it cost that already, which can still be a fair price), "up" means the price rose since. Each deal's page states both numbers.
What is the Omnibus 30-day price?
The EU's Omnibus directive makes a shop state the lowest price it charged in the 30 days before a price reduction, next to the reduction. Where a product page prints it (Canyon, Rose Bikes), the tracker reads that price as the reference for the real cut; everywhere else the price when the tracker first saw the product stands in for it. Shops are read for the Netherlands or their home market, so the reference is a price a buyer there would have paid.
Buy now or wait until Cyber Monday?
Each deal carries one verdict, from facts only. A real cut plus a reason not to wait (one size left, the cheapest shop for a comparable build, the level the shop reached in earlier years, the lowest price in our history) is a buy now. A shop whose own campaign is confirmed but has not started is a wait, and so is a price that went up since its reference or a comparable build at least 3% cheaper at another shop. In earlier years the deepest cuts came in Black Week (from 20 Nov) and on Black Friday (Friday 27 November); Cyber Monday (30 Nov) sometimes added a last cut on what was left, while the popular sizes had sold out. No predicted prices: the verdict and its reason are on every deal's page.
Which shops ship to the Netherlands and Belgium?
Shops that deliver to the Netherlands: Canyon, Rose Bikes, Radon, Specialized, Trek, Giant, Bikester.nl, 12GoBiking, Bike24, Bike-Discount, Mantel, Decathlon, Buycycle, Bike-Components, Fahrrad.de, Liquid-Life, Bike-Mailorder, Probikeshop, Propain, YT Industries, Thok, Bikepalast, Futurumshop, Alltricks, Hibike, Bikeinn (Tradeinn), Commencal, Cannondale, Orbea, Scott, BMC, Kona, Zweirad Stadler, Bike Totaal / Profile, Nr1 MTB Shop. Shops that ask you to check shipping, duties and VAT at checkout: Fahrrad XXL, Mount7, BikeExchange, Tredz, Chain Reaction / Wiggle, Biketart, Tweeks Cycles, Sigma Sports, Merlin Cycles, Rabe Bike, B.O.C., Mammoth Bikes, Purebike, Leisure Lakes Bikes. Shops that do not deliver to the Netherlands, or only with import duty and VAT on top: Go Outdoors, Auto Trader (e-MTB), Jenson USA, evo, Backcountry, Competitive Cyclist, BikesOnline, Ari Bikes, Bikemart, Mike's Bikes, REI. The tracker records delivery to the Netherlands only; for Belgium the shop's checkout is the test: the EU shops in the first list generally ship to Belgium as well, and UK and US shops add duty and VAT for both countries.
Do you earn from the links?
No. Product links are the shops' own URLs with no affiliate or tracking parameters; nothing is earned when you buy, and there are no ads, no sponsored placements and no trackers. Outbound clicks are counted anonymously per deal for the "Popular" badge, nothing else.
How often is the data updated?
Every two hours, at the even UTC hours (00:00, 02:00, … 22:00): the tracker reads each shop's own sale pages and product feeds and publishes the result at once, so a deal page shows the price the shop had at the last check. The footer of every page states the time of that check; the JSON feed carries it as checkedAt, with the next one as nextCheckAt.